BTS RM Designated as Global Goodwill Ambassador for the National Museum of Korea - Learn More

BTS RM with Yoo Hong-Jun, Director of the National Museum of Korea BTS leader RM has achieved yet another remarkable milestone in his illustrious career. The National Museum of Korea has appointed a global icon as its Global Goodwill Ambassador, entrusting him with the task of promoting Korean history, traditional culture, and heritage to audiences around the globe. This announcement arrives during a busy period for the artist, who is currently on tour with BTS for the highly successful ARIRANG World Tour. Just as fans were engaged in celebrating the group's recent achievements, RM’s new cultural role added another significant accolade to his repertoire, further enhancing his influence beyond music and entertainment. RM becomes global ambassador for National Museum Of Korea BTS leader RM aka Kim Namjoon has been named the Global Goodwill Ambassador of the National Museum of Korea, marking another important achievement in his career. He is the first individual to hold the title of global ambassador for the National Museum of Korea. The museum has stated that the aim of this collaboration is to enhance the institution's global visibility with the support of the acclaimed artist, while also emphasizing the significance of Korea's cultural heritage both at home and abroad. Director of the National Museum of Korea Yoo Hong-Jun and BTS RM In his new capacity, RM will engage in various promotional initiatives organized by the National Museum of Korea. He is anticipated to assist in introducing Korean history, art, and traditional culture to a broader global audience, utilizing his status as one of the most recognized Korean artists worldwide. Director of the National Museum of Korea Yoo Hong-Jun and BTS RM The appointment ceremony took place on June 19 and was attended by Yoo Hong-Jun, Director of the National Museum of Korea. Images released from the event depicted the director and RM shaking hands as they celebrated the start of their partnership. RM appointed as public relations ambassador RM's recent appointment continues his enduring involvement with cultural and public service initiatives. In 2023, he was designated the public relations ambassador for South Korea's Ministry of National Defense's Killed in Action Recovery & Identification (MAKRI) organization. In this role, he contributed to raising awareness about efforts to recover and identify the remains of Korean War veterans and reunite them with their families, showcasing his dedication to initiatives that preserve history, honor sacrifice, and serve the community. About BTS ARIRANG world tour BTS is currently on their record-breaking ARIRANG World Tour, marking their grand-scale return to the stage. Spanning 85 stadium and dome shows across 34 cities globally, the tour features an immersive 360-degree stage setup. The tour officially commenced on April 9, 2026, at Goyang Stadium in South Korea. Recently, BTS celebrated its 13th anniversary through FESTA events, highlighted by two sold-out performances in Busan.