Mrunal Thakur warns of legal action over AI deepfakes

Actor Mrunal Thakur said she will take legal action if she finds any deepfake content of herself online and called the dissemination of such material 'illegal and unacceptable'. She shared a formal notice on her Instagram, stating: 'Creating or sharing deepfake content using my likeness is illegal and unacceptable. Consider this your formal notice to stop immediately. Any further misuse of my identity will result in legal action.' The issue of deepfake content has become a growing concern, with more AI-generated fake videos and images of celebrities surfacing online. Actors like Rashmika Mandanna, Katrina Kaif, Ranveer Singh, and Alia Bhatt have been affected. Mandanna addressed the issue in 2023 after a deepfake video with her face appeared online, calling it 'extremely scary'. Several celebrities, including Amitabh Bachchan and Naga Chaitanya, supported her stance. Thakur's latest film, 'Hai Jawani Toh Ishq Hona Hai', features her alongside Varun Dhawan, where she played the role of Bani.